Coffee and Contracts Overview & 2025 Industry Position
Coffee and Contracts is an all-in-one content marketing platform designed specifically for real estate agents. Built to save time, enhance visibility, and drive engagement, it offers plug-and-play templates, educational materials, and strategic advice tailored for a heavily relationship-driven and hypercompetitive real estate market.
As 2025 sees increased digitization in the real estate industry—with a rising reliance on social media and personalized content—Coffee and Contracts positions itself as an essential toolkit for agents seeking measurable outreach without burning out on content creation.
From Launch to 2025: Coffee and Contracts’s Journey
Coffee and Contracts launched in 2019 as a niche solution for overwhelmed real estate agents struggling with consistent content creation. Founded by real estate agent Haley Ingram, it started as a subscription-based content calendar and quickly evolved into a full-fledged content ecosystem.
- 2019: Launched with monthly content templates and Instagram captions.
- 2020: Introduced customizable Canva templates and a growing Facebook community.
- 2021: Rolled out bi-weekly video content & Reels templates to adapt to trending formats.
- 2022: Expanded branding kits and lead generation tools.
- 2023: Partnered with industry influencers; debuted agent onboarding training modules.
- 2024: Launched automation tools, CRM plug-ins, and restructured pricing tiers.
The platform’s 2025 vision emphasizes integration and user efficiency—helping agents become consistent digital marketers through automation and pre-curated, customizable campaigns.
Coffee and Contracts Key Features
Coffee and Contracts has become a digital Swiss Army knife for real estate agents. Here are its biggest assets:
- Curated monthly content calendars
- Editable Canva templates (flyers, listing promos, Instagram/Reels posts)
- Done-for-you email campaigns and newsletters
- Lead magnet templates and landing pages
- Reels and video script library for short-form content
- Hashtag guides and SEO copy libraries
- Brand kits for cohesive visual storytelling
- Exclusive member community with peer advice and trending tips
Workflow & UX
Using Coffee and Contracts is intuitive for agents with any comfort level in tech. A clean dashboard allows members to access content calendars, download assets, and link directly to Canva with one click. No graphic design experience needed.
Favorite UX Elements:
- Weekly content prompts delivered via email
- Saved folders for templates within your Canva account
- Responsive search experience for locating captions or seasonal campaigns
- Mobile-friendly access to marketing resources on the go
Pro Tip: Link your Canva Pro account to instantly edit branded templates and maintain cohesive visuals across platforms.
Coffee and Contracts Pricing Analysis & Value Metrics
As of July 2025, Coffee and Contracts offers two primary subscription plans. Here’s how they compare:
| Plan | Price (monthly) | Key Features |
|---|---|---|
| Basic | $54 |
|
| Team | $89 |
|
Value Scores: High for solo agents and boutique brokerages; scales well with additional assets for teams.
Competitive Landscape
Here’s how Coffee and Contracts stacks up against key competitors:
| Platform | Focus area | Price | Key Differentiator |
|---|---|---|---|
| Coffee and Contracts | Real estate marketing | $54–$89 | Industry-specific, customizable content templates |
| Agent Crate | Templates for agents | $34–$69 | Lower price, less content variety |
| Canva Pro | Design creation | $12.99 | Design-focused, requires manual strategy planning |
| Later Media | Scheduling tool | $25–$80 | Strong for scheduling, lacks real estate templates |
Real Estate Use Cases
- Individual agents increasing social media visibility
- Teams aligning on brand consistency
- New agents jumping into content marketing with ease
- Boutique brokerages scaling marketing efforts affordably
Coffee and Contracts Integrations
The platform integrates seamlessly with the following tools:
- Canva: 1-click editing powerhouse
- Instagram + Facebook: Content formatted and sized for direct uploads
- MailerLite: For email marketing sequences
- Zapier (planned 2025): Streamline lead capture from landing pages
Pros & Cons
- ✔ Pros:
- Tailored for real estate—no “generic” content
- Time-saving templates with drip-ready scripts
- Vibrant, supportive agent community
- ✘ Cons:
- No free plan / limited trial access
- Heavier Canva reliance may be unfamiliar to some
- Advanced users might outgrow template variety
Final Thoughts
For real estate agents frustrated with content creation—but hungry for growth—Coffee and Contracts is a comprehensive, engaging, and industry-specific solution. It excels for solopreneurs, boutique brokerages, and newer agents looking to build fast. Mid-sized and larger teams will find the Team plan delivers strong ROI with scalable onboarding pathways. If you’re in real estate and seeking marketing consistency in a noisy 2025, this tool is built for you.
Coffee and Contracts FAQ
Each month includes a content calendar, 30+ captions, Canva templates, email scripts, and new lead magnets optimized for social and email campaigns.
Yes, all subscriptions can be canceled at any time from your dashboard. Billing stops immediately after your month ends.
No free trial, but new users can preview select templates via their blog or join a limited-time challenge for access.
While Canva Pro is recommended for full template access, many designs are also compatible with the free version of Canva.
Team plans allow for multi-user setups. While sharing one login is possible, assigning users improves access and asset management.
